Security First Insurance partnered with PointSource to overhaul their customer facing applications and to unify the user experience across devices. Their goal was to create an industry-leading user experience that would attract and provide value to a new generation of insurance customers, differentiating them from the competition.
By working with PointSource to create a custom digital solution, Security First Insurance was able to:
- Increase conversion rate by 35% with mobile instant quote
- Enhance the customer experience by enabling them to manage their policy across devices
- Gain a 140% increase in digital payments
- Establish a foundational architecture to modernize their IT infrastructure